For more than 30-years in brand building, marketing, communications, coaching, and more, I have worked with individuals and organizations of all shapes and sizes. My experiences include being the founder and chief creative officer of a Bay Area-based creative shop, Skadaddle Media. I grew the agency from conception to employing more than 20 staffers while bringing in millions of dollars in annual fees. I oversaw and developed all creative for Skadaddle, which counted Mutual of Omaha, Airstream, Sovos Brands, and Oracle among our clients. We created and produced national advertising campaigns, experiential tours, social media campaigns, iPhone applications, attention-grabbing events, and even developed and sold an animated golf-themed TV show.
Prior to starting Skadaddle, I worked with industry-leading companies like Rogers & Cowan, Hill & Knowlton, CBSSportsline.com and TiVo, I worked on the largest events in the world, including World Cup (soccer), Super Bowl, Rose Bowl, Ironman Triathlon and Pete Newell Challenge, among others. I also engaged with athletes and teams like Shaquille O’Neal, Gabby Reece, Keyshawn Johnson, Joe Namath and the SF 49ers, and managed marketing communications programs for brands like adidas, Doritos, Mazda, Columbia TriStar Home Video, Mirage Resorts and others.
I also work with high school and college students. Together we refine their stories to help craft college essays, network, or just provide some advice on the things that crop up in a life. We all need a little help sometimes. I consider this to be my most important work.
I speak about “The Art of Connection” on college campuses, and and am deep into the millionth draft of my second book, DINNER AT GOD’S HOUSE. I live in Mill Valley, CA, with my wife, an expert in digital art and NFTs, 17-year-old son, a hip-hop producer, and 6-year-old Australian Shepherd.
“Great coaches help you build the skills, resilience, and self-awareness to make better, more confident decisions for the rest of your life. That’s what Todd did for me, and more than a decade later, I’m grateful every day for the lasting impact he’s had — and continues to have — on my life.
Leonard Markidan, Chief Marketing Officer, Podia
The strength and alignment of our connections are a glimpse into how we show up each and every day. They are the foundation for our happiness, our health, the art we create, the love we make, and the joy we feel. Our connections are the foundation for A Day Well Lived.
Giving Back
ADWL supports a variety of mental health organizations by donating a percentage of proceeds from all of our efforts. We look forward to sharing that work as we grow.
Get In Touch
- VM: 415.299.0179
- TW: @toddlieman
- IG: @adaywelllived
- LI: Todd Lieman
Connect
Let’s talk. Please schedule a (free) 30-minute talk to discover how I might be able to help you or your organization. Or just to connect! Nothing bad ever comes from that.